Sophie is an expert in balance, specifically work life balance, and approaches it with scientifically proven techniques developed at Harvard. She helps her clients assess their values so that they can better understand how they respond to the world and so develop a clear path for successful work and life.

She is bubbly, warm, great fun to be with and has a determined serious side that gets stuff done. Including a podcast. So I needed to create a shoot that clearly reflected both her business and out of hours sides.

We started Sophie’s personal branding photo shoot in her home office and her kitchen – she loves to cook, eat out and gather with friends and family around a table. Then we headed out for coffee and finished with a dog walk in a nearby park.

To see Sophie’s personal branding photos in action, check out her website here.

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Remember that time we all went out to dinner and told each other what great services we provide? Me neither. We told stories. We updated each other on events since the last gathering, we shared past experiences, related inspiring stories and chuckled at things that...